My name is Beatriz McNelly and I am the President of BeLogic, LLC. I was the co-founder and vice-president of a high-tech company that sold in 2012 with a multi-million dollar profit. Looking back, I recognize the many people who were instrumental in our company’s success.
My goal is to pay it forward… To help small companies grow and succeed as my company did.
I was born in Argentina. My parents moved to the United States when I was 11. My dad was a mechanical engineer and my mom was a seamstress. Once in the United States, they started their own company, Lu-el Draperies. So I guess the entrepreneur bug was in my blood early on. I always believed in the American Dream. Well, actually, it was my parents believing in the American Dream that got us to the United States in the first place!
As I grew older, I worked many different jobs. I married and had 3 children. While working for United Airlines, I was recruited to be the executive assistant to the president of a small company. That job taught me an important business lesson… Without a strong back-office, a company will not succeed.
It was while working with that small company that I met my future business partner. He was bright and a great salesman. With others, we came up with an idea for the company and venture on our own.
Every good company has a strong front office and a back office. As they sold and developed our product and services, I found myself quickly thrust into the back office of a thriving company. I taught myself how to navigate through the intricacies of setting up a back office. At the beginning, it was as basic as using a computer and Microsoft Word. Then it became more complex as I had to apply for permits and maintain all government contracts.
As the company thrived and I struggled to keep up with the administration of a growing back office, I was blessed to meet some extraordinary people that took time to teach and mentor me.
By the time the company sold we had a CFO and I had an assistant; both of them contributed greatly to the success and sale of the company.
I am a firm believer in the power of hard work and human ingenuity. I believe the knowledge I have acquired is valuable to others, whether they are just getting started or trying to grow their own companies.